About us

ALC – Advanced
Life Concepts

Where technology & nature meet for health and better living

Who we are

A brand dedicated to connecting innovative technology, nature, traditional knowledge and modern living.

We believe progress isn't only about discovering entirely new technologies. Sometimes valuable solutions lie in the knowledge of the past – knowledge that over time was forgotten, neglected or never fully explored.

Our goal is to rediscover that knowledge, explore its potential and connect it with the achievements of modern science and technology.

This is how we develop and present innovative products aimed at protecting health, improving personal wellbeing and creating the conditions for a better, higher-quality life.

ALC unites the HSC, TESLASS and Syn(c)Energy product lines – and stays open to future innovations and new product concepts.

Our mission

Our mission

Rediscover. Explore. Apply.

Our mission is not only to look for new technologies, but also to rediscover old, forgotten and lost knowledge, to explore its value and – where justified – build it into modern products.

We combine the experience of the past, the knowledge of the present and the possibilities of the future to develop solutions focused on health protection, balance and a better everyday life.

We believe in being informed, in prevention, personal responsibility and freedom of choice.

Our vision

Our vision

Past knowledge. Future technology.

Our vision is a world in which the knowledge of the past and the technology of the future work together, in harmony with nature and human needs.

We want ALC to become an internationally recognised brand that connects tradition, research and innovation – opening new possibilities for a healthier, better life.

For every generation

Life in balance – at every age.

YouthMaturityAgilityHealthNatureBalance
Mladost YouthEnergy that moves you
Zrelost MaturityAgeless vitality
Djetinjstvo ChildhoodCarefree joy
Zdravlje HealthTogether, at the table
Vitalnost VitalityFreedom on two wheels
Agilnost AgilityStrength and ease of motion
Ravnoteža BalanceInner calm
Priroda NatureThe source of it all

Our technologies and products

Three lines. One idea.

Innovation, research and knowledge of the past

The future isn't built on new discoveries alone.

It is also built on a better understanding of what humanity already knew. That's why we explore traditional concepts, forgotten knowledge and modern technological possibilities – looking for ideas that can gain new value through modern materials, methods and products.

A special place belongs to the development work and contributions of innovators, including Slavko Lauš. We present information on patents, awards and research with the appropriate documentation, clearly distinguishing historical concepts, technological assumptions and scientifically confirmed results.

Our responsibility

Clear information. Your choice.

We base our business on transparency, education, responsible product presentation and respect for our customers.

We believe everyone should have access to clear information in order to decide independently whether a product suits their needs.

TransparencyHonest, documented information
EducationKnowledge before purchase
PartnershipLong-term relationships
SustainabilityConstant improvement

We are committed to long-term relationships with customers and partners, sustainable development and the continuous improvement of our products and services.

FREQUENCIES • INNOVATION • BETTER LIVING

We don't only look to the future.
We explore the past, too.

Because some of the knowledge that could inspire future innovation may simply be waiting to be rediscovered.

ALC – Advanced Life Concepts · Where Technology & Nature Meet for Health and Better Living

Interview Saša Batinac: “It started with a personal problem.”
Every product I add to the range I first test personally, check its documentation – and only then recommend it.
Interviewed by Franka Segedi, journalistRead the interview →
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